2.5+ billion Monthly Users

Best Time to Post on YouTube
in America/Santiago

YouTube is a 'lean back' platform. People watch when they have TIME. Evenings naturally dominate because that's when audiences can actually sit down and watch.

Weekly Engagement Heatmap

Darker cells indicate higher engagement potential for YouTube.

6 AM

9 AM

12 PM

3 PM

6 PM

9 PM

Mon

56%

Tue

56%

Wed

70%

80%

60%

50%

Thu

81%

92%

69%

57%

Fri

81%

92%

69%

57%

Sat★

69%

100%

98%

86%

57%

Sun★

69%

100%

98%

86%

57%

Low

Medium

High

★Weekend

Best Times to Post by Day (America/Santiago)

Monday

Low

Peak: 5:00 PM

3:00 PM5:00 PM7:00 PM

Tuesday

Low

Peak: 5:00 PM

3:00 PM5:00 PM7:00 PM

Wednesday

Peak: 5:00 PM

3:00 PM5:00 PM7:00 PM

Thursday

Best

Peak: 5:00 PM

3:00 PM5:00 PM7:00 PM

Friday

Best

Peak: 6:00 PM

3:00 PM5:00 PM7:00 PM

Saturday

Best

Peak: 5:00 PM

2:00 PM4:00 PM6:00 PM

Sunday

Best

Peak: 5:00 PM

2:00 PM4:00 PM6:00 PM

Key Takeaways

Best Days

Friday, Saturday, Sunday, Thursday

Best Time

Evenings 5-11 PM daily, with weekend evenings being strongest

Engagement Boost

20% when posted at optimal times

YouTube Posting Tips

Weekends are YouTube's strongest days. People have time to watch long-form content.
Evening hours (6-10 PM) see sustained high viewership when people are relaxed
Friday evening kicks off the 'YouTube weekend'. Post by 5 PM to catch it.
Upload 2-3 hours BEFORE peak evening viewing to allow for processing and indexing
Shorts perform well during evening scrolling (8 PM+) and late-night (11 PM+)

"Evenings are your friend on YouTube. Aim for late afternoon uploads (5 PM) to catch the evening wave. People aren't watching YouTube during lunch - they're working!"

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Frequently Asked Questions

What is the best time to post on YouTube in America/Santiago?

Based on research from Sprout Social and Hootsuite, the best times to post on YouTube in America/Santiago are Friday, Saturday, Sunday, Thursday during Evenings 5-11 PM daily, with weekend evenings being strongest. Peak engagement typically occurs in the 5:00 PM timeframe.

What are the worst times to post on YouTube?

The worst times to post on YouTube are generally on Monday and Tuesday. Avoid posting between midnight and early morning (12 AM - 5 AM) when engagement is typically lowest.

How much does posting at the right time affect engagement on YouTube?

Posting at optimal times can increase engagement by 20% when posted at optimal times. However, content quality and consistency remain the most important factors for long-term success.

Should I post at the same time every day on YouTube?

Consistency is key, but optimal times vary by day. Use the day-by-day breakdown above to schedule posts at each day's peak times. TheTabber's scheduling feature can help you automate this process.