Threads is still evolving as a platform, but data shows evenings dominate when people have time to engage.
Darker cells indicate higher engagement potential for Threads.
Peak: 8:00 PM
Peak: 8:00 PM
Peak: 8:00 PM
Peak: 8:00 PM
Peak: 8:00 PM
Peak: 8:00 PM
Peak: 7:00 PM
Tuesday, Wednesday, Thursday, Friday
Evenings 6-10 PM daily when people are relaxed
22% when posted at optimal times
"Focus on evenings (6-10 PM). People are too busy during work hours to scroll Threads."
TheTabber lets you schedule posts at optimal times across 9+ platforms with one click.
Start Scheduling FreeBased on research from Sprout Social and Hootsuite, the best times to post on Threads in Europe/Lisbon are Tuesday, Wednesday, Thursday, Friday during Evenings 6-10 PM daily when people are relaxed. Peak engagement typically occurs in the 8:00 PM timeframe.
The worst times to post on Threads are generally on Saturday and Sunday. Avoid posting between midnight and early morning (12 AM - 5 AM) when engagement is typically lowest.
Posting at optimal times can increase engagement by 22% when posted at optimal times. However, content quality and consistency remain the most important factors for long-term success.
Consistency is key, but optimal times vary by day. Use the day-by-day breakdown above to schedule posts at each day's peak times. TheTabber's scheduling feature can help you automate this process.